Managing strategic change is fundamental to business success Discuss Essay

Managing strategical change is fundamental to business success Discuss - Essay ExampleLewin attempted to explain organisational change by using the example of the physical changes an ice cube undergoes over time. He famed that if you have an ice cube that you want to change to a cone of ice, you melt the ice cube (unfreeze) then you model (change) the water into the cone shape you want by freezing the water (refreeze). By analyzing the change as a process, with specific stages, a fudger butt end begin to monitor and manage the transition. Understanding the reason why the change has to take place is very important in both successful process of change.During the unfreezing stage, some factors have to be accomplished. The organization is prepared in order to seize the changes required. It entails breaking down the existing procedures and management strategies to facilitate the adoption of changes. An important aspect of this process is identifying and maturation a good reason wh y the organization cannot continue in its current vogue of doing things. Pointers much(prenominal) as poor financial results, declining sales figures, negative feedback from customer satisfaction surveys can be expedient in developing the message necessitating the need for change that other people can see, preparing the organization for the threatening changes is necessary and the process begins at the center of the organization. Beliefs, attitudes, values, and behaviors that are currently held must be challenged to pave way for the implementation of the needed changes. This is the most problematic stage because by disrupting the way things are usually done, you destabilise people in the organization who depend on routine to perform their daily duties, which may invoke very strong reactions from the people affected. There is uncertainty created. Through challenging the organization to change, a controlled crisis is created that can be a tool for motivation in order to establis h a new sense of equilibrium where people are comfortable with the new changes. At